Belén de Moya

He has over six years of experience in comprehensive digital project management, leading the entire cycle from initial definition to final delivery. He has worked in sectors such as consumer, corporate, retail, and technology, coordinating multidisciplinary teams made up of developers, UX/UI designers, and business profiles.

His approach combines traditional and agile methodologies, allowing him to maximise the impact, efficiency and results of projects. He has led web development, application and digital platform initiatives, ensuring compliance with roadmaps, sprints, milestones and deliverables, as well as optimising deadlines, quality and budgets.

Throughout his career, he has led digital transformation, branding and technology ecosystem projects, managing both local and international teams and coordinating internal and external stakeholders. He has a strong business orientation, with a particular focus on defining and monitoring KPIs for profitability, scalability and operational efficiency. He also has experience in client management, strategic proposal development and generating new business opportunities.

Representative matters

• End-to-end management of technology projects (web and applications) in agile environments, coordinating technical and creative teams
• Leadership of digital transformation projects and web platforms for corporate clients and consumer brands
• Definition, monitoring and optimisation of project KPIs focused on quality, deadlines, budget and profitability

Academic background

• PMP, Project Management Institute (2024)
• MBA, University of Navarra (2017)
• Bachelor's Degree in Advertising, Complutense University of Madrid (2013)

Languages

Spanish, English